Collection
ANNUAL REPORT 2024
Our Annual Report 2024 is available online. Click on the image to see what we have been up to in 2024.
Stars
Stars of the collection
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Feeling any better?
20 April 1989: Heineken’s takeover of Koninklijke Bierbrouwerij Brand NV in Wijlre was a fact. A shock wave washed throughout…
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Star stamp
In our era of e-mail and online authentication, it’s easy to forget that not so long ago almost everything in the office was…
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Billiard players enjoying beer
Old times come alive with this billiard table-shaped 'change tray.' Who's still carrying small change these days, eh? Where have…
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Clogs in the workplace
This leather clog, with wooden sole and metal protective strip on the nose, came from one of the Heineken breweries. In what…
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Timeless design
It remains an iconic image: a ‘vase’ model beer glass with arms and legs dashing across a Heineken beer coaster with a tray on…
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Pin-up or horse-drawn cart?
Advertising psychology is an interesting phenomenon. As early as the 1950s, the heyday of the pin-up, Heineken employees were…
