Meet our Stars
Stars of the Collection
Collection
ANNUAL REPORT 2025
Our annual reports are available online. Click on the image to see what the team got up to in 2025.
Stars
Stars of the collection
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Virtual beer
A unique glass, the special 25cl glass for Heineken® Silver. Light green in colour and adorned with relief, the red star, and…
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A historical document
The year was 1883, about a decade after the establishment of the Heineken Brewery in Crooswijk. From the very beginning, the…
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A young entrepreneur
‘Dear Mummy!,’ 22-year-old Gerard Heineken began this letter in curly handwriting to his mother. He had just spoken to two…
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The blessing of the beer
The Heineken Brewery in Den Bosch, which opened in 1958 , is located in the middle of the Catholic province of Noord Brabant.…
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Shareholders are persistent
With the declaration ‘All or nothing,’ the company’s founder laid the ground for Heineken's corporate history in 1864. In that…
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Horses of Heineken
Horses have been inextricably linked to Heineken beer ever since Gerard Adriaan Heineken took over the De Hooiberg brewery in…
