Collection
ANNUAL REPORT 2024
Our Annual Report 2024 is available online. Click on the image to see what we have been up to in 2024.
Stars
Stars of the collection
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The caring son
By the time this photograph was taken, Henry Pierre Heineken had already been president of Heineken’s Beer Brewery Company (HBM)…
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Dollywood does it again
Wat een werk zal Joop Geesink met zijn Dollywood Studio’s hebben gehad aan deze animatiecommercial voor Amstel-bier. Voor het…
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Art in the clinch
Beer and the visual arts is a somewhat lesser-known combination than beer and sports. Nevertheless, over the years Heineken…
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To the last drop
‘Water. A resource whose every drop counts.’ With this 2001 bilingual leaflet, Heineken was informing Heineken breweries…
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Man and machine in colourful chalk
In 1983-1984 the artist Bessel Kok (1927-1991) drew at Heineken in Amsterdam. He was particularly fascinated by the equipment…
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It’s raining awards
Check it out! The label of a bottle of Heineken still features four historic dates from the 19th century. In 1875, 1883 and…
