Two men dressed to the nines right up to their high white collars pose at a café table for Heineken’s Beer. On the table we see…

Mr Guus Brand, the commercial director of Brand Brewery from 1928 to 1978, understood the power of advertising like no other.…

It is hard to imagine that long ago Heineken delivered bottled beer in wooden crates. This shop display recalls those days. How…

The presence of Heineken® beer in remarkable places around the world has a long tradition. For instance, as early as 1964 the…

This painting of a street scene in Kinshasa is a glorious feast for the eyes. On the left, Congolese men and women dance on a…

Advertising psychology is an interesting phenomenon. As early as the 1950s, the heyday of the pin-up, Heineken employees were…