Details
Group photograph of the Amstel Brewery
The foundation stone of the Beiersch Bierbrouwerij De Amstel was laid on the Mauritskade in Amsterdam in 1870. It was founded by Charles de Pesters (1842-1915) and Johannes van Marwijk Kooy (1847-1916). The first beer was produced two years later. The brewery brewed the bottom-fermenting lager, which was clearer than Dutch top-fermenting beers and was considered a ‘gentlemen's beer’. Amstel was successful, brewing 25,000 hectolitres of beer by 1873, consumed mainly in Amsterdam. From 1883, it also produced for export. Director Bienfait was technical director from 1880 and, like Van Marwijk Kooy and De Pesters, came from a distinguished Amsterdam family. In these years, however, the brewery still mainly used the knowledge of German brewmasters. Amstel was a formidable competitor to the Heineken Brewery and was acquired by Heineken in 1968. The brewery on Mauritskade was demolished in 1983.
Info
- 1870-1880
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Site of production: Netherlands
- Black-and-white photograph, cardboard
- Algemeen Hoogte 32 ; Breedte 45 cm
Group photograph of the Amstel Brewery
Group photo on the occasion of the 25th anniversary of the Amstel brewery. In the front centre at the table sits Mr van Marwijk Kooy and to the left of the table with cane Mr C.A. de Pesters. To the right at the table, with beard, director Bienfait and behind him at the table Mr E. de Pesters. In front, on the floor are employees with tools from the brewery and on the far right a man with and large ice block and behind him a man with at chef's hat on. At the back is a large wooden beer keg with a man holding a beer mug. The barrel reads: ‘Hopfen & Maltz, Gott erhalt's’.
Black-and-white photograph
Site of production: Netherlands
Black-and-white photograph, cardboard
DefaultType Algemeen Hoogte 32 ; Breedte 45 cm defaultUnit
Peter de Brock, Amstel, het verhaal van ons bier 1870-heden, Amsterdam, (2010), (pp.28)
Marie Baarspul, It could only be Heineken, 100 voorwerpen en verhalen, Zwolle, (2020), (pp.22-23), 8
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