it would order a Heineken in one of the chic grand cafés, on tap or from the bottle. At the time, Heineken consumer advertising…

Cees van Rijsinge was known as 'Mister Smile' at the Heineken Brewery in Rotterdam. Joining the Sales Department for the…

Freddy Heineken had one child with his wife Lucille Cummins, Charlene. For a long time her business involvement in the brewery…

Four songs from four Heineken commercials are on The Heineken Hits CD sung by Bert Heerink. In the photograph you can see the CD…

In our era of e-mail and online authentication, it’s easy to forget that not so long ago almost everything in the office was…

By the time this photograph was taken, Henry Pierre Heineken had already been president of Heineken’s Beer Brewery Company (HBM)…