Meet our Stars
Stars of the Collection
Collection
ANNUAL REPORT 2025
Our annual reports are available online. Click on the image to see what the team got up to in 2025.
Stars
Stars of the collection
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Glashelder kijkglas (Crystal clear looking glass )
Heineken Netherlands’ company news journal — a forerunner of today’s intranet — began in 1989 under the name KIJKGLAS (Looking…
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Bull’s eye in Chinese
The characteristic white and red Amstel logo known as the ‘bull’s eye’ is printed with Chinese characters on this egg-shaped…
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This is the man – this is his wish list
A camera, portable cassette recorder, storm lamp, set of garden tools, headrest, fishing pole, emergency lamp, gear lever, road…
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Pioneers in Bavarian beer
On 22 January 1868, Gerard Heineken presented the first brew in his new brewery. The office clerk responsible for the festive…
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Feeling any better?
20 April 1989: Heineken’s takeover of Koninklijke Bierbrouwerij Brand NV in Wijlre was a fact. A shock wave washed throughout…
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Harmonious voices
Stored in the depot of the Heineken Collection Foundation , next to Alfred (Freddy) Heineken's 'music box’, is a container with…
