Meet our Stars
Stars of the Collection
Collection
ANNUAL REPORT 2025
Our annual reports are available online. Click on the image to see what the team got up to in 2025.
Stars
Stars of the collection
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The technical one-stop-shop
T.B.B., Technisch Beheer Buitenland, or Technical Management Abroad, became a vital part of Heineken in the late 1950s. The…
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Expertise from our Eastern neighbours
Founder Gerard Adriaan Heineken acquired the Amsterdam De Hooiberg (The Haystack) brewery in 1864, a decade after the…
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Shareholders are persistent
With the declaration ‘All or nothing,’ the company’s founder laid the ground for Heineken's corporate history in 1864. In that…
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Crates of draught beer
It is hard to imagine that long ago Heineken delivered bottled beer in wooden crates. This shop display recalls those days. How…
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Fragment of a stylish past
On 22 April 1988, the staff and board members toasted the closing of the Amsterdam branch, in the Koelschip (Coolship) on…
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Cooper’s work bench
The Heineken Collection houses many old devices that were once indispensable in the beer brewing process. Among them is a…
