Meet our Stars
Stars of the Collection
Collection
ANNUAL REPORT 2025
Our annual reports are available online. Click on the image to see what the team got up to in 2025.
Stars
Stars of the collection
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Church key opener
The long line of beer openers from the Heineken Collection nicely traces how beer packaging has changed over the years. This…
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Going with the music flow
In the depot of the Heineken Collection Foundation are two containers with old-fashioned gramophone records, along with a box of…
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A spirited beer truck
Well, who would have thought it? Electric trucks were already in service in Amsterdam a hundred years ago! They transported…
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From typescript to Workplace
‘Fresh from the tap – that's the motto! Fresh from the tap – then it's fantastic!’ Director Henry Pierre Heineken opened his…
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Expertise from our Eastern neighbours
Founder Gerard Adriaan Heineken acquired the Amsterdam De Hooiberg (The Haystack) brewery in 1864, a decade after the…
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Looking to expand
Bernhard of Lippe-Biesterfeld, Prince of the Netherlands, kicked off the operation of a complete brewery with this tiny beer…
